- Voice-of-customer interviews with clinicians, buyers or patients
- A messaging and positioning guide: one-liner, value proposition and key messages for each audience
- A new homepage, written and built
- An updated investor one-pager
The seed-stage squeeze
- Your board wants pipeline. Your site still can’t explain what you sell to the people who’d buy it.
- You’re hiring, but strong candidates read your careers page and pick the startup that looks like it’s going somewhere.
- Hospital procurement asks for your security and compliance story. You send them a PDF you made in Google Docs.
- Sales calls take 45 minutes because the first 20 go on explaining what your website should have said.
- You know you need real messaging, but agencies quote $25,000 and three months, and you need it now.
Your seed money buys you time. A story nobody understands spends it for you.
The morning after the round closes
You celebrated for one night. Then you woke up to a to-do list as long as your arm: hire, sell, ship, report. Somewhere on that list, under “fix the website”, is the thing that quietly makes everything else harder.
We take that line off your list for good. We talk to the people you sell to, find the words that make them say “that’s us”, and build a site that does the explaining for you, so your story finally keeps up with your ambition.
Choose your next step
Every package starts with research, because the best messaging comes from your customers, not from us.
- Everything in Seed Message
- A full 5-page website: home, product, about and team, trust and security, careers or contact
- A trust and compliance page that answers security questions before procurement asks
- A light brand refresh: colours, type and visual style
- Basic SEO setup and analytics
- Everything in Seed Growth
- Pitch deck copy and design, matched to your new story
- A case study or pilot story page
- A sales one-pager for hospitals and buyers
- 30 days of post-launch support and copy tweaks
Add to any package
Extra landing pages, a launch email sequence, LinkedIn profile copy for your founders, or a monthly content retainer once you’re live.
How it works
- 1
Research
We interview the people you sell to and learn the words they use.
- 2
Message
We turn what we hear into a clear story for each audience.
- 3
Build
We design and build the site, deck and pages your package includes.
- 4
Launch
We put it live, check the numbers and fine-tune.
When it’s done right
Sales calls start with “we’d like to pilot this” instead of “so what do you do?” Candidates apply because of your site. Your Series A story lands in one read.
When it isn’t
You burn your runway explaining yourself, over and over, to people who never quite get it.